84 Scout Castor cor. Scout Tuazon, Barangay Laging Handa, Quezon City-Philippines
L-R Miss Lynda Jumilla -ABS-CBN channel 2 reporter , Ms. Janette Toral ( social media e-commerce practitioner ) Vice-Mayor Isko Moreno ( Manila),Dr. Ana Maria L. Tabunda ( Pulse Asia -Research Director )and Atty. Karen Jimeno ( CNN Philippines anchor , host )
It was a bright and sunny day , We were invited to join a press conference and a coffee snack at the Wheatberry Bakery and Coffee Shop located just a stone throw away from a popular Filipino restaurant where fellow coin, stamp and ephemera collectors would meet once in a while .
Topic: “ Role of online media and influencers in shaping up the business
and political landscape of the country towards 2016″
Engr. Lance Cheng-Marketing Manager of Bewell Nutraceuticals Corporation
Bewell Nutraceuticals Corporation is one of the sponsors of the kapihan , They gave away some samples of BEWELL-C Plus Calcium , which is a non acidic, vitamin C which strengthens bones and teeth and can be consumed on an empty stomach . Unlike other commercial brands , they are relatively cheaper and available in major drugstores nationwide.
Bewell C Plus Calcium: http://www.bewell.com.ph/
Facebook Page: Bewell C Plus Calcium
It is called Metro Online Influencer Kapihan where online writers, social media writers, bloggers , marketing heads , media and even companies are there to meet.
Facebook Page: Grab Taxi
Grab Taxi is one of the sponsors of the event, They are the one who provided the transportation and having an application in your mobile phone will make commuting easier
Senator Antonio Trillanes successfully launched a nationwide campaign from his prison cell as he ran and won a seat in the Philippine Senate on a shoestring budge. Social media and netizens greatly help him won a seat in the senate.
He had also an active FB sonny trillanes where followers and admirers can reach him
Senator Antonio Trillanes together with Engr. Lance Cheng and Miss Bewell-C
Vice Mayor – Isko Moreno
Manila’s current vice mayor isko moreno is among the guest panelist , He said that Manila is one of the first cities in the country which introduced FREE WI FI services in waiting shed and some public areas.
Ms. Janette Toral showed the increasing change of some social media medium like Facebook which had become more accessible to the masses and more and more people are using different kinds of new medium .
A new study of how the campaigns are using digital tools to talk directly with voters-bypassing the filter of traditional media-finds that President Barack Obama campaign posted nearly four times as much content as the Romney campaign and was active on nearly twice as many platforms.
In theory, digital technology allows leaders to engage in a new level of “conversation” with voters, transforming campaigning into something more dynamic, more of a dialogue, than it was in the 20th century.
Involvement through Empowerment. This was the mission of the Barack Obama campaign. The first political campaign in history to truly harness the power of social media to spread the word, garner support and get people engaged. The Obama campaign reached 5 million supporters on 15 different social Networks over the course of campaign season; by November 2008, Obama had approximately 2.5 million (some sources say as many as 3.2 million)
In the Philippine setting , Some politicians are also finding ways on how to harness the power of social media. It can work in both ways and there are also bashers , fakes accounts.
People will also become more aware and it can work in both ways with social media trending / viral topics are even pick-up by mainstream media . That is where the public opinion are rated . With the elections just about less than 1 year from now, politicians are also looking at other options.
The organizers are planning a more regular channel like Metro Online Influencers Kapihan for social media writers and bloggers to meet and have their voices heard .
Note : I would like to ” Thank” Mr. Paulo Angelo C. Florenda ” for the accommodation extended
Pulse Asia: http://www.pulseasia.ph/