Silver Anniversary of Hotel Sogo Goes with their Advocacies

Hotel Sogo’s Beginnings

Hotel Sogo was founded 25 years ago. The hotel chain celebrates their ( silver anniversary ). Its red color serves as a red flag and gained its notoriety as a love hotel for those who have tight budgets.

” To reach 25 years of service is a tough road. Para tumagal sa company and ma-achive itong 25 years dapat meron tayong loyalty sa company sa sarili natin and disiplina sa trabaho, said 25 year Service Awardee, Ms. Isabel Barrete, Executive Assistant.

This is the a place where love affairs of different backgrounds stay for “long” or “short time” purposes.

buffet area

The event was hosted at Eurotel ( Vivaldi) Cubao 7th floor. Our call time was around 2:00 pm but the event started past 3:00 pm. There are games, raffles and exciting afternoon buffet meal.

Industry

Hotel Sogo has been in the hospitality industry for 25 years. Its first ever branch is near the station of LRT Monumento, Caloocan that opened in February of 1993.

Hotel Sogo was founded by two individuals in 1992 but only in 1993 they did it in full swing. One was a hotel professional with 2 decades of experience in another leading chain of motels and another one is a triple A licensed contractor.

media, vloggers and bloggers

Hotel Sogo’s Tagline “So Clean… So Good”

Every brand has unique tagline. Hotel Sogo’s is so short and simple, you’ll not going to wonder why this hotel was named that way! Hotel Sogo is a budget accommodation but they do not want a budget kind of service given to their customers. They maintain a very well-kept environment that attracts positive vibes. Hotel Sogo’s motto which is “We Simply Do It Better” also stands out because of the idea that you don’t need much to perform much. Hotel Sogo follows a low-maintenance business model but the output is superb in quality!

Roman themed room

Hotel Sogo’s Staycation Feel

Every guest who checks in at Hotel Sogo is welcomed with a traditional Japanese bow to show their utmost courtesy all throughout his/her stay. I have some friends, co-employees, bloggers and relatives who have stayed at the hotel and praised the hotel’s wide space and really good customer service. They have embraced a lot of innovations to provide the best service such as 24-hour Guest assistance SMS center where their customers can send text messages for free anytime they need it.

Growth

Hotel Sogo planned to have more branches within 2 years time. They are planning to expand to at least 60 branches by 2020. Currently, The have new hotels in Kamuning , Quezon City. They are planning to expands their operations in several Southeast Asian countries.

Hotel Sogo’s Exciting Features

Guaranteed low rates

24/7 NO brownout

Secured private parking

Fully air-conditioned rooms

24-Hour food and drinks service

Complete safety and privacy

Accepts all types of debit cards and credit cards

Free wifi

Hotel Sogo’s Corporate Social Responsibility programs 

Unknown to the public, Hotel Sogo has a lot of activities sharing their blessings to those in need. Hotel Sogo’s generosity is something that all companies should be inspired of. The story of giving back to the community started as early as 1998. From donating pillow cases to calamity victims to free medical consultations, Hotel Sogo is always open to partnerships with different government and NGO groups.

Hotel Sogo’s Brand Reinvention

For a brand to keep up with the times, it must reinvent. The combination of red and yellow is very heavy to the eyes!They plan to give skateboards to waiters so they can move quickly. They make sure every room has a hot and cold shower that is operating properly, there’s enough parking, massage and jacuzzi to selected Hotel Sogo branches and more.

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