First Laguna Blogging Summit: My Top 10 Learning Experience part 2

Cultural Center of Laguna , Capitol Grounds, Santa Cruz , Laguna province -Philippines

Cultural Center of Laguna or CCL

After a highly successful first day of the Laguna Blogging Summit, We arrived a little bit late at the cultural center on the second day .  There were at least 1,000 students, media practitioners , IT professors , bloggers , province of Laguna officials and employees were on hand to attend the summit,  Almost double the 600 plus attendees from the first day .

students having a great time listening

I took the chance of interviewing some students and guests on the second day  , some of them told us that they are different group from the first day . A lot of them are taking I.T. courses, Mass Communication, Web Technology , Business related  courses , Computer Science , Marketing , Education and even Biology .

6. ) Learning thru History – Laguna is a province known for a lot of historical sites some of them dates back at least 1,000 years even before the arrival of the Spaniards.

old American style colonial house in Pila , Laguna

bust of former Laguna governors

After the Mr. Norito Cabotage of  Philippine Information Agency and Dr. Nestor De Vera -president of Laguna State Polytechnic University , lucky winners of gift packs courtesy of Gardenia , Krispy Creme gift certificate, t-shirts, pins , booklets are given to the lucky  winners.

Engineer Grace- Nicolas together with the student who won a Gardenia gift pack , Gardenia representative and Mr. Florencio Jusay Jr.

7.) Learning with the use of Technologies

 Ms. Jinkee Umali

I must say that learning especially with the use of technology like internet , with just one click on key board is very fast.

Ms. Jinkee Umali is a well -known writer , blogger , entrepreneur , active member of Los Banos Horticultural Society . She gave some insights blogging and her experiences . She is the founder and Digital Publisher of Calamba Online ‚Äď and Live Life Fullest ‚Äď, Jinkee Umali is an I.T. practitioner by profession for almost a decade that runs and owns a family business, VirtualBIZ ‚Äď which focus in developing e-commerce, business websites and blogs. :

Calamba On-Line :

Engineer Grace Bondad Nicolas , Honorable Niel Andrew Nocon , Ms. Jinkee Umali  received token of appreciation and gift  courtesy of  Gardenia, Tiny Buds and Mer- Nel Bakeshop .

Ethics and Etiquette in Blogging ( Juned Sonido)

He described the different types of blogger

1.) Diarist 2.) Story Telling/ Chronicle 3.) Opinion Maker 4.) Propagandist / Advocate 5.) Business

L-R Mr. Florencio Jusay Jr. , Engineer Grace- Nicolas,  Mr. Juned Sonido ( speaker ) -received  token gifts and certificate of appreciation   from Gardenia,  Tiny Buds and Mer- Nels Bakeshop .

He differentiate Ethics and Etiquette – Mr. Sonido¬† also cited Mr. William Graham Sumner an American Social Critic ¬† ” Mores distinguished the difference between right and wrong , while folkways draw a line between right and rude ” 1906.

William Graham Sumner  :

Actionable Start-up SEO Blogging Strategies by Mark Acsay III

Mr. Florencio Jusay Jr. , Engineer Grace Nicolas, Mark Acsay III , representative from Gardenia and Mr.  Rod Magaru

Dean Jorge Bocobo, historian , professor, rocket scientist and national scientist  in his military outfit

Dean Jorge Bocobo according to his self introduction is one of the more elder blogger , His passion for writing and blogging led him to be an influencer in the blogging community.  Mr. Bocobo is a physicist by training and education, with a Masters Degree in Applied Physics from Harvard University (1980) and undergraduate degree from California State University at San Francisco (1977). He is a product of La Salle Green Hills High School.

L-R Engineer Grace Nicolas , Dean Jeorge Bocobo , representative from gardenia and Mr. Rod  Magaru  during the awarding of certificate of appreciation and token of gifts 

Since returning to the Philippines in 1995, he has dedicated his efforts to public
education‚Äďas a regular contributor and columnist for the Philippine
Daily Inquirer; as a writer and publisher of textbooks for the public
and private schools; and presently as a developer of digital learning
materials and e-books. He was a Bronze Medal Winner in the Epic Poetry
category of the National Centennial Commission’s Heritage Prize
Literary Contest (1998) for his poem in English, The Bells of
Balangiga. His principal advocacy is for the delivery of affordable, high quality education for all Filipinos.

 Dean Jorge Bocobo :

Krispy Kreme

There were Krispy Kreme boxes on each of the tables , While gift certificate was raffled-off¬† to the participants. Krispy Kreme is now celebrating their 75th anniversary ( diamond jubilee)¬† 1937 to 2012 and part of the the organization advocacy is to support 12 organizations like Philippine National Red Cross, Philippine Native Plants Conservation Society , Incorporated ( the author is a proud founding member, officer ) thru their projects, proceed from their sales will be shared with these organizations. I must say , buying donuts and other products from the company will go a long way ….


Mr. Jayvee Fernandez

8. ) Learning that our country is very rich in biodiversity and photography sites .

Being a member of a lot of environmental NGO groups , I must say that our country is  rich in biodiversity , But when our next speaker Mr. Jayvee Fernandez  presented his pictures and slides . It blew me away ! With over 36,289 square kilometers of coastlines , the Philippines is the 4th longest coastlines in the world ( Source : )

Mr. Jaypee  Fernandez

Those sea creatures¬† he presented are indeed very spectacular and the richness of our country’s biodiversity extend beyond the land and the sea .

9.) Learning Thru Tourism and Hospitality( It’s More Fun in Laguna )

Mr. Jaypee David audio- video presentation  awed the audience, but was slightly interrupted by the frequently lagging Internet connection. He had visited some countries like Vietnam, Thailand , Cambodia , Singapore.

Link :

Tourism and Hospitality goes hand-in hand , I have been to a lot of provinces and cities in many parts of the country, I must say that one of the most hospitable people and places that i have been is in Laguna. From friendly government employees,  officials , students to even the simplest folks. They would show their smiles and warm greetings to all of the participants.

When the bus passed-by several towns and municipalities , you can see the province colorful past from its old churches, quaint houses, horticultural towns like Bay and Los Banos , Heritage towns like Pila,¬† Calamba, Binan, Pakil, Nagcarlan. Agricultural towns and its industries from embroidery, wood carvings, native delicacies, fruits¬† and among others. I must admit that i am a regular visitor in the province, I have some aunts, cousins and close¬† friends that are residents of Laguna . I must add to the nickname Laguna :¬† ” Horticultural Center ” of the South , which¬† plant lovers would definitely pick the province as their first choice whenever they wanted to showcase the richness and endemic flora of the country.

Mr. Jonnel-Uy

 Mr. Jonel -Uy is the blogger behind,, and, among others.

He is a freelance social media consultant and has handled projects for Magnolia Ice Cream and SM Hypermarket, to name a few. Three of his blogs were recognized as Top 10 Emerging & Influential Blogs, one for each year of 2009, 2010, & 2011.

Mr. Florencio Jusay Jr. , Engineer Grace- Nicolas, Jonnel Uy ,  representative of Gardenia , Mr. Rod Magaru

Three more of his Blogger Manila Network blogs namely Cosmo Manila, Good News Manila, and Digital Manila were all finalists in the national categories of the Philippine Blog Awards recently. He now teaches in Grace Christian College.

10.) Learning how to share your blessings!

Ms. Janette Toral- Queen of Philippine Social Media

If Ms. Kris Aquino is dubbed as ” Queen of All- Media ” in the Philippines, I must say , Ms. Janette Toral is the ” Queen of Philippine Social Media” is she behind the very successful I – Blog Summit , An active blogger since the mid 1990’s , professional lecturer and top influential blogger of the Philippines and perhaps the world. I have heard so much about Ms. Janette Toral even before joining the 8th I -Blog summit last May 2012. I must say that all of her blogging tips were very helpful .¬† Janette Toral :

L-R Mr. Rod Magaru Рemcee / blogger , Honorable Niel Andrew Nocon -councilor , second district in Laguna , Engineer Grace Bondad- Nicolas, Ms. Janette Toral , representatives of Gardenia and Mr. Florencio Jusay Jr. emcee and blogger . 

Ms. Janette Toral raffled some slots for the Digital Marketing Summit which her group organize the following day ( September 29) at the SMX Convention Center , Pasay City.

group picture of the participants during the second day of the summit

organizers of the First Laguna Blogging Summit

After the very fruitful First Laguna Blogging Summit , We hope that there will be another blogging summit in the province next year ! Kudos and More Power to all the organizers, volunteers , sponsors, donors , Governor Jeorge ” ER” Ejercito-Estregan Jr.¬† and other nameless individuals which made this event very successful !!!!

Please visit the the Laguna Blogging Summit : My Top 10 Learning Experience Part 1 :

8th I-Blog Philippine Summit- Day 2

Day 2 ( May 26, 2012 )

Malcolm Building – College of Law, University of the Philippines, Diliman, Quezon City, Philippines

I arrived early at around past 7:00 am on the second day of the 8th i-Blog Summit . I saw some friends and early birds congregating at the lobby of the building.

Mr. Rem Tanauan an inspirational blogger and  Mr. Raymond John S. Naguit a UST nursing graduate , writer, blogger

The first speaker is Mr. Rem Tanauan, He is seated beside me before the lecture .  the  Soul of Blogging focuses on how to tap this deep inspiration to write, share and blog. He was very engaging to talk with .  He advocates for the more philosophical take on love and how we can find it even in the most non-conspicuous of places. After his inspirational talk , we manage to talk with this guy.

Ms. Janette Toral

Website :

Bloggers who decided to take this craft seriously will later on realize that the blogosphere, like any other industry segment, has its own share of politics.

She again made a comment which delighted most of the participants ” Walang Basagan ng Trip ” !

Here are some of the sub-topics discussed by Ms. Toral:

  1. Identity Building (give time for bloggers to grow first 20 blog post and finding voice)
  2. Freebies and Give-away ( as much as possible do not ask for loot bag )
  3. Free domain (Don’t rule as out. Having a domain name doesn’t make anyone better than those in free sites.)
  4. Tyrant bloggers
  5. Group politics (we need “tribes”)
  6. Blog marketing,paid blogging and social media consultants competition.
  7. Blacklisting
  8. Blogosphere or Egosphere
  9. Cyber-bullying
  10. Mob-Thinking

After the lecture, She had a few minutes of Q and A among the participants of the summit.  Some of the popular questions :

1.) As an event organizer , what can we do when we see people and bloggers came to our event UN-invited ?

2. ) Do we need to treat bloggers and the traditional  media the same ?

3. ) Loot bags and other perks of a blogger

A short mid- morning break was sponsored by MC Donald- Philippines . This allows blogger participants  to mingle with each other and have some time for photo opportunity with the speakers .

Dr. Wendell Glen Cagape


Website :

Dr. Wendell Glen Cagape is from Pagadian City , Mindanao. He worked as a senate staff and studied  graduate study program in Foreign Service from the Lyceum of the Philippines University.

He was a guest speaker and presenter at the 2010 XIV World Congress of Comparative Education Societies entitled, ‚ÄúIndigenizing English Instruction in the Classroom: Issues, Challenges and Innovations‚ÄĚ. Dr. Cagape is also the Board Secretary of the JH Cerilles State College. He used to oversee the academic policies and its implementation on courses like Law, Nursing, HRRM, and Information Technology.

                                                                                                                   Mr. Bien Eli Nilos, M.D.

Dr. Bien Nilos is a  medical doctor by profession , a professor in University of Saint La Salle and  a part time blogger.

  1. What is Public narrative?
  2. How we FEEL about something influences what we THINK and what we DO!
  3. Dialogue of the heart
  4. What’s stopping you from taking action?
  5. How to use stories to attract and engage more readers to your articles,books and newsletter.

Mr. Marcelle Fabie

Here are some of his tip :

  1. The best material comes naturally! (even if your comedic voice¬†doesn’t.)
  2. Write about what you love! (And find the reasons why!)
  3. Write about what you hate! (And exaggerate the annoyances.)
  4. Write about what scares you. (And¬†absurdity¬†what you don’t get)
  5. Know your memes (They will serve you well)
  6. Just look around you! (Let real life write the jokes for you.)
  7. The Rule of three (And the basic comedy standby’s.)
  8. Write in list format. (So you know where you’re going.)

Mr. John Henrix as a role model

  Everyone in the audience got a sample of his comedy skits and funny voice ! There is never a dull moment in his  lecture that brought the house down .

After his lecture , We ate lunch sponsored by Mc Donald- Philippines.

Mr. Noel Feria

Mr. Noel Feria is a graduate student of the  UP College of Education  specializing in Educational Technology. He finished his undergraduate degree of BLIS from the UP School of Library and Information Studies. He is now currently employed as a graduate research assistant at the UP Department of Computer Science , lecturer at the UP School of Library and Information Studies ( UP SLIS ) , lecturer at the UP College of Education , short course trainer at the UP Information Technology Training Center  ( UP ITTC ), and course ware administrator of the Java Education & Development Initiative Project ( JEDI ).

blog :

Ten reasons why EDU- Blogging is FUN

  • Blogging is educational
  • Blogging builds a network of online (and offline) community
  • Blogging as a process of reflection.
  • Blogging is a way for knowledge and skills sharing.
  • Blogging is a tool for motivation
  • Blogging changes viewpoints
  • Blogging expands horizons
  • Blogging spreads like wildfire
  • Blogging is fun fun fun
  • ¬†There’s no number 10

Mr. Victorino Q. Abrugar


Mr. Victorino Q. Abrugar  is a Certified Public Accountant and a business consultant from the Philippines.

His topic is to guide aspiring bloggers on ensuring that their blogs will become competitive amidst the tough competition in the blogosphere.

Mr. Jeoffrey Solas

Blog :

Mr. Jeoffrey Solas – BS Management from Centro Escolar University as One of Five (5) outstanding Students and One of Five (5) Model Presidents while granted with full-scholarship grant and with various academic and leadership citations. Currently I’m pursuing my MBA from De La Salle University, and completed my accreditation as one of the few Certified Digital Marketers by Internet & Mobile Marketing Association of the Philippines (IMMAP).

Aside from his professional affiliation , He is also active in The Love Yourself, Inc. , Purposeful Stewardship Institute (PSI) , Blogger Society and more , The Teacher Is Blogging (TIB).

Engineer  Grace Bondad Nicolas

   Engineer Grace Bondad- Nicolas is working as a Project Engineer for House and Building Construction-Political Blogger under and Mulat Pinoy-Columnist under Klipping Times (a local newspaper circulating at Cavite, Laguna, Batangas and Quezon)- Philippine Information Agency IV-A Regional Media Coordinator under the Office of the President Communication Group- Human Rights Advocate


Her topic was Social Media in Business and Advocacy.  Her topic was based on her personal experiences on  why did she started blogging , business and social networking and promotion of her construction and interior decoration thru her blogs.

Mr. Jeoffrey Solas, Engineer Grace Nicolas and Mr. Carlos Angelo Gonzales

     The three presenter were  on hand to answer the queries of the participants before the afternoon break, the afternoon snacks  was provided by Mc Donald- Philippines.


   Atty. JJ Disini


He presented  to the participants  that in the United States copyright  infringement law states  that fair use means that one can copy 5% or 200 words of a work, whichever is less. Internet marketing plays a vital role , securing DTI permit and other government agencies is also very   important.He cited some examples like promotion, sales, marketing and discount .

After his presentation ,  He was swarm with a lot of questions from the participants with regards to the legality and copyright issues  from photography, music, movies, posters , on-line promotions.

Nurse Alvin Cloyd Dakis

Nurse Alvin Dakis is a registered nurse  founder of  Alliance of Young Nurse Leaders & Advocates International Inc. (AYNLA), a national organization of nurse advocates. He is also a blogger & youth and is a health blogger. He had a lot of advocacy  and even gave stern warnings to those who would like to venture into health blogging. Recent events like those unscrupulous bloggers posting pictures of people inflicted with HIV and AIDS  like  patient confidentiality was already violated.

As the 8th I-BLOG summit  drew to an end, items like 8th i-Blog t shirts , USB , I-POD , refrigerator magnets , Multi-Vitamin Packs , gift certificate and among others   were raffled -off courtesy of TV channel 5, Unilab, Villar Foundation , Sulit and other sponsors and donors of the event.

group picture taken after the summit

Ms. Janette  Toral and  Mr. AXL Guinto

Ms. Janette Toral and Mr. Raymond John Naguit

group picture after the end of the summit

It was very hard to say goodbye to all those new found friends and old acquaintances , from my tour guiding buddies , travel and lifestyle bloggers.¬† I think with this year’s memorable experience and tons of information , i will surely mark the 9th i-Blog Summit in my calendar ! Kudos to all the organizers, secretariat , volunteers , sponsors and other people behind this summit !

Maraming, Maraming , Maraming Salamat at Mabuhay ang mga Filipino Bloggers !

Try to visit the 8th I-Blog Summit Day -1 Link:


i-Blog :

Mc Donald – Philippines : :

Villar Foundation :

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